ALK TRANSPORTES
Committed to innovation, efficiency, and customer-centric solutions, we are redefining the future of cargo transport and supply chain management.
Challenge
ALK Transportes is a logistic company committed to innovation, efficiency, and customer-centric solutions, we are redefining the future of cargo transport and supply chain management.The main objective of building the brand is to convey seriousness, security and modernity being one of the pillars of the company.
The organization needed a different positioning from other competitors, it is clear that competitors also do not provide credibility and some services. They don't care about the brand image.
Solution
The graphic solution for this project was designed from the beginning with a stylized, geometric and minimalist typography. The palette of three primary colors and their nuanced shades was carefully chosen to strike a balance between contrast and harmony.
Client — ALK Transportes
Year — 2024
Creative Direction — Luan Monte / Brand Identity — Luan Monte / Motion Graphics — Luan Monte
